Live Feed Utilization
Integrates with the user’s webcam to bring the virtual try-on experience to life.
Interactive Fitting Room – Click & Experience
Transforming the Try-On Experience
Augmented Reality & Computer Vision
The quest to revolutionize the online shopping experience led the client to envision a tool that allows shoppers to instantly see how products look on them. This vision aimed to bridge the gap between the convenience of online shopping and the personal touch of in-store experiences.
About the Project
The Client:
A visionary eCommerce platform aiming to transcend the boundaries of online shopping by offering an immersive try-on experience.
The Challenge:
Online shoppers were left guessing how items would truly fit or look on them, leading to high return rates and decreased customer satisfaction. The client needed a solution that bridged the virtual gap, providing a tangible sense of how products fit before purchase.
The Solution
The solution was the Interactive Fitting Room, a blend of computer vision and augmented reality technology, enabling users to virtually try on apparel with unparalleled realism and ease.
Creating this immersive tool was driven by the goal of seamless integration and real-time interaction. The focus was on developing a system that accurately detects and maps the user’s body in real time, enabling a virtual try-on experience that mirrors the precision and immediacy of an in-store fitting room.
Through meticulous R&D, our team used state-of-the-art machine learning algorithms for body segmentation and garment projection. This ensured that every item fit the user’s live feed image accurately, transforming how users interact with fashion online.
What it can do
Why This Matters for Your Business
The Interactive Fitting Room isn’t just a technological marvel; it’s a strategic tool that redefines customer engagement and satisfaction in the online retail space. By providing a personalized and immersive shopping experience, it opens new avenues for growth and customer loyalty.